Communicate Like a Pro: Crafting “What We Do” and “How We Do It” Messages

Your mission and how you execute it is what separates you from the pack. This session will build your skills in developing the What Do We Do (execution) and Why Do We Do It (mission) messages that lead to consistent and clear communications. These messages can be kept in your back pocket to support elevators speeches, fund development strategies, and community engagement opportunities while reducing the time necessary to develop each communication from scratch.

Speakers:

• Lenae Price, President and Founder, Mindset Collaborative

• Paul Smith, Owner and Creative Director, Just4resh Design, LLC.

• Alie Brown, Communications Coordinator, Office of Minority & Women Buiness Development

Tentative Agenda:

• Tell your story

• Clear and concise communication

• Mission and Execution messages

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